6-page interview "stan lee meets [castle of] frankenstein" by ted white
reprints (in black & white halftone) the cover of CASTLE OF FRANKENSTEIN #12, 1968

3-page "tell it to the doctor: stan's correspondence with comics fandom pioneer dr. jerry g. bails"
XXXIIXXby roy thomas and danny fingeroth
reprints (in black & white halftone) house ad from THE INCREDIBLE HULK #1, may 1962

8-page "the missouri connection" by roy thomas, denny o'neil and mike friedrich
reprints (in black & white halftone) page 1 of "with none beside me!" from STRANGE TALES #143, apr 1966

2-page "from the stan lee archives: endorsed by stan lee"
reprints screen shots for PERSONA razor blades television ad from FOOM #17, mar 1977

8-page "the man and the work"
reprints (in black & white halftone) the cover of THE AMAZING SPIDER-MAN #19, dec 1964

7-page "finding marvel's voice" by david kasakove
reprints (in black & white halftone) "marvel bullpen bulletins!" page from marvel comics dated december, 1965